Blinkit, part of Zomato, has rolled out an EMI payment option for orders over ₹2,999, not including gold and silver coins. This move aims to make shopping more affordable and help with financial planning. Reactions online are mixed, with some people liking the idea and others worrying about buying groceries on credit.
Blinkit, a quick delivery service, has launched its Sellers Hub, letting brands sell directly on the platform. Right now, over 200 brands can use it, with more on the way. This step helps Blinkit compete with big online retailers. Zomato, which owns Blinkit, has also raised its platform fee, showing the growth in quick delivery services.
In Q2 FY25, Blinkit’s revenue jumped to INR 1,156 Cr, more than doubling from last year. The company reported a 122% rise in gross order value to INR 6,132 Cr. However, its adjusted EBITDA loss grew to INR 8 Cr from INR 3 Cr. Blinkit plans to have 2,000 dark stores by FY26, adding 152 stores in this quarter.
Blinkit, Zomato's quick commerce arm, has witnessed its market share in Delhi NCR tumble to 40%. The company is now eager to extend its reach into other metro areas. Despite this setback, Blinkit continues to be a major growth engine for Zomato, with substantial revenue boosts and a mission to launch 2,000 dark stores by FY26.
Blinkit, the quick delivery service under Zomato, is rolling out express dark stores to deliver high-value items like air purifiers and jewelry in just 30 minutes. This move is all about upping the average order value and going head-to-head with giants like Flipkart and Amazon as the quick delivery scene heats up.